Whether you are an independent image consultant or a corporate executive, you likely relate to one of the biggest challenges facing leaders today: your productivity. There is simply too much that distracts from what you think you should be doing: there’s content to read/watch, meetings to attend, scheduling of those meetings, client work, and more. If the “executive overwhelm” is starting to take its toll on your ability to find professional balance, you should consider these 4 steps, which have worked well for our team members and many of our clients these past few years.
Determine Your Top 3 Goals in Business: Your goals should be concrete, measurable milestones. For example, you might seek to increase revenues by 15% by this time next year. Or, you might look to find a new job within a certain period of time. Once you’ve determined your goals, write them out. Place these “Top 3 Goals” on your work desk or in a planning device you visit often, as a strong way to ensure that each task you spend time on or each meeting you attend is one that maps back to one of these 3 goals.
Work smart: Stop multitasking! For most people, multitasking is like trying to run all over the place at the same time. Instead, work in 60-90 minute blocks of uninterrupted time followed by a 10-15 minute break. Close your email and alerts during critical focus periods. Use time in transit and travel to catch up on messages/news that doesn’t require as much mental bandwidth, so that when you are at your desk, you have the energy and focus to dive into the bigger tasks.
Measure Your Execution: “How am I doing?” is a critically important thing to ask yourself, and being able to answer this depends entirely on how measurable the goals are that you set. As time marches on, be sure to check in with yourself regularly to see how your goals are lining up, so you can adjust your schedule and strategy to ensure optimal success.
Always Remember the Value of Your Time: A final consideration to keep in mind is the value of your time. If your standard rate is, say, $350 an hour and you end up wasting one hour in a meeting that wasn’t productive, you’ll start to recognize that you just lost $350. Thinking about your time from this perspective each day allows you to focus on what’s really important to reach your goals.
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